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Decision Making and Behaviour of Thai Tourists in Visiting Saisuddha Nobhadol Mansion in Suan Sunandha Palace and Marketing Mix Factors that Influence Their Decision

Decision Making and Behaviour of Thai Tourists in Visiting Saisuddha Nobhadol Mansion in Suan Sunandha Palace and Marketing Mix Factors that Influence Their Decision

Descriptive statistics included frequency, percentage, mean and standard deviation, whereas inferential statistics used to test the hypotheses included Independent-sample t-test, analysis of variance (One Way ANOVA), Least Significant Difference or LSD post hoc test, and Chi-square.